Amazon Associates Program is easily one of the best things that ever happened. Thanks to it, you don’t need thousands of dollars to start a business. All you need is a professional website with relevant content and a bunch of Amazon links that will get you a commission. And of course, a decent audience of people interested in the content that you’re presenting. Setting up a good website is not easy, though. Among other things, you will need a good WordPress Amazon Affiliate theme, with a sleek design and great functionality.
First, let’s see what demands a theme must meet in order to be usable on an Amazon Affiliate website. Then, I will walk you through some of the most suitable themes money can buy. Unlike with photographers or writers, there aren’t that many themes for Amazon Affiliate. That’s why I will make sure to recommend only those that are on the verge of perfection.
What Should I Look For?
Now, you might be wondering why would people go to your website to search for products instead of searching on Amazon directly. The answer is simple, at least in theory. Amazon has millions of products. Many of them don’t have adequate representation, description, or reviews. Instead of wandering through that huge jungle and trying to figure out what’s what, most people prefer to get a well-curated selection of products with honest reviews by someone they can trust. This authority and trust are your basic capital. And it takes time, effort, and integrity to build it.
A good WordPress theme for Amazon Affiliates should meet most if not all of the following requirements.
- It should be designed so that it adequately showcases the products. Design is all about looks and navigation. Your visitors should be able to find their way through the website. Easily searching for products in different ways is a must. Plus, the visual aspect would have to agree with the topics. If your website is about baby products, for example, it would be pointless to pick a dark, minimalistic theme. It might work great for fashion or photography, but it would be a disaster on a baby site. Instead, you should choose a light, warm and inviting theme.
- Product pages should be spotless. These are your bread and butter. So, you should make sure they are impeccable in every way. Your theme should give you an option to write your own product descriptions rather than just automatically pulling them from the Amazon product page with a plugin. Those default product descriptions are often very faulty, inadequate, or incomplete. Prices on Amazon change very frequently. That’s why you have to pull them from there dynamically so you wouldn’t get banned from the program. But you shouldn’t rely on them exclusively. It’s also very important to have clear, high-resolution images, available in different color previews.
- Include customer reviews from Amazon. Your reviews are your own angle. But general customer reviews are there to account for the product’s popularity and usability. Therefore, it’s crucial to leverage that power too. However, you have to do it the right way, in a frame that would deal with the copyright issues. Your visitors need to instantly realize that those are not your reviews.
- Optional price comparison. This only stands for those of you who intend to set up a large-scale affiliate network, with many different vendors. It’s like providing your audience with one more reason to visit your website. They won’t have to bother researching the prices and deals for themselves, since it’s all included on your website. It’s very convenient to see how much a laptop costs at Amazon, Walmart, Best Buy. Also, what are the shipping fees and delivery time, etc.
Top 5 Best Amazon Affiliate WordPress Theme Choices in 2019 – Reviews
This theme doesn’t scream “Amazon Affiliate”, and that is exactly what you need. It offers just what you’ve always wanted: a chance to build a shop with a variety of items carefully picked and catered. There is a widget that allows your visitors to shop by brands, as well as see their browsing history. You can define a bunch of filters so that your visitors can easily refine their search and find just what they are looking for. If there are any sales or discounts, the labels will show on the product images. You can also display today’s Amazon deals with a shortcode. That’s awesome since sales and discounts tend to attract a lot of attention. Every product can also show imported Amazon customer ratings.
The theme is fully compatible with WooZone, an Amazon affiliate plugin. You can use Visual Composer for easy page building. Another included plugin is the Slider Revolution so that you can use fancy sliders. Also, ConvertPlus for collecting leads, and Premium SEO Pack for great SEO optimization. Take advantage of the Beautify plugin to customize the theme. That’s not the end of customization options. You can also choose from 11 templates. They are ready-made for specific topics such as wristwatches, flowers, toys, gyms, cosmetics, paintings, books, tools, apps.
Your visitors can complete their shopping cycle directly from your website. They can even access their shopping cart, which will take them to Amazon only for checkout.
As you can see from its title, this theme is a multipurpose, hybrid theme, with a bunch of different functionalities that you can choose from or combine. With six child themes, it won’t leave anything to wish for, regardless of the topics or purpose. You can easily create a price or product comparison page with automatic, dynamic price updates. It’s worth noting that it’s the first theme that was officially recommended by Amazon itself. True enough, it is on the costlier side. But you probably won’t need to buy any additional plugins. Multivendor WooCommerce plugins will let you easily compare prices and deals. Plus, there are advanced community functions so that your visitors can (un)follow, add friends, send out private messages, and be part of the reputation system.
With its rich functionality, this theme is most suitable for sites that don’t rely exclusively on Amazon but have (or want to establish) a comprehensive affiliate network with many different vendors.
Let me start with pre-built homepage layouts that the theme offers. Choose from men’s or women’s clothing or fashion store, pets shop, book shop, cleaning store, sports equipment, kitchenware, shoes, toys, kids, cosmetics, electronics, laptop, furniture, interior designer. With 23 unique layouts, it should cover nearly anyone’s needs, whatever your niche may be. Plus, there are 19 ready to use skins. There is also an option to include your blog so that you can strengthen your authority with great content.
You can feature new products and best-selling product sections. Those will work as separate ways of selling even more stuff. You might want to set up a mega store with myriads of products or a one-product shop. The theme will give you all means to do either.
Even though it’s advertised as a theme for electronics, you can use it for a variety of other niches as well. Eight pre-built homepage layouts will make it easier to start. You can arrange the products in nine product styles – in lists, shop sidebar, with or without descriptions, as single products, product lists with carousels or variable products. The theme is multi-vendor compatible. It includes Google Fonts, mega menu design, unlimited banners, and sliders.
You can customize colors to match your brand, choose from a selection of modern headers and footers, add shortcodes for additional functionality. The users can create their wish lists or access their Ajax shopping cart.
If price comparison is your basic and most important feature, this should be a perfect theme for you. Even if you include a huge number of affiliates, it will still work very fast. You can register a store in just a couple of minutes. If you already have store feeds, you can automatically import them. It’s always important to be able to track user clicks, and the theme has an option to do that. The theme is very optimized for browsing and finding exactly the product your user needs. Product categories are located both on the left and in the tab menu. Or they can search via brands, comparing prices and shipping fees from different vendors.
Payment methods include PayPal, Stripe, Skrill, Ideal, and Bank Transfer. You can easily include social networking and email marketing via MailChimp. Those will act as a way to reach more people and create new leads.