(Updated April 2018)
The world of internet-rewarding sites is big and offers innumerable options through which you can get free products, gift cards and real cash. The best choice for you will depend on what exactly you are looking for, always making sure that you approach a legitimate site and not a scam.
BzzAgent is a reward platform that will definitely offer you some of these advantages, although not all of them. If you have not heard of the site before, let´s give a detailed explanation of what they do so you can decide for yourself if it´s worth giving it a shot.
What Is BzzAgent?
BzzAgent, more than a market research panel, is a media network that invites you to join to an online community of “BzzAgents” that will let you evaluate and share your opinion about certain products and services.
They are a social media-based website, which means that you will have to like and be active in at least one, if not all, of these community sites such as Twitter, YouTube, Facebook and Instagram.
By 2017, BzzAgent had over 1 million happy members around the world, and gives great credit to spread communication through social media sites and word-of-mouth campaigns because they firmly believe that this method generates great results for marketers.
Truth be told, BzzAgent has quite an innovative approach to marketing, and the platform is simply great in both design and simplicity, so kudos for that in the first place.
In order to be a BzzAgent, you don´t have to necessarily live in the United States, as they also offer campaigns in Canada, the UK, Brazil, France and Germany, which, considering the reward system they use, is quite impressive.
Okay, but how does it work?
Joining BzzAgent is completely free of charge, and if you reside in any of the above mentioned countries, you can sign up for an account whenever you want.
After joining, you will have to answer a few quick surveys that will let them know which products you can be matched with. This is a good thing if you want to receive products that you like.
As soon as you become a member, you can start collecting Bzz, which will be added to your BzzScore.
There are numerous activities that can boost your BzzScore, and connecting your member account to your Facebook and Twitter are a good start. Once this happen, you will be invited into a campaign that fits your characteristics, and you will soon receive a BzzKit that will be mailed to your home.
This kit will include a full sizes sample of the product you will be reviewing, smaller samples, coupons, and information about the item. All of this you get for free and for your own personal use. This the main BzzAgent reward.
The campaigns you will be invited to will match who you are, your interests, where you live and your total BzzScore. This means that the more active you are on the webpage, the more products you will receive.
The rankings available for your BzzScore are as follows:
- Tier 1 – Solitary Bee
- Tier 2 – Carpenter Bee
- Tier 3 – Busy Bee
- Tier 4 – Honey Bee
- Tier 5 – Social Bee
- Tier 6 – Sweet Bee
When the products that you were assigned arrive at your house, you will also have to carry on with “activities,” which include writing a product review, uploading photos and videos or posting them to Facebook and Twitter.
Something to keep in mind when using BzzAgent is that the whole idea behind it is to generate conversation around a product and a campaign. This means than posting a picture of the lotion you received is not enough, and might not be what they are after.
What they truly want you to do is to get your friends and family talking about it through social media because this is how the brands gain consumers and users.
In addition to these activities, you will also have the chance to create BzzReports, which is basically telling the story of how you talked in person to your friends about the product you got.
Yes, you read it: BzzAgent trusts their members so much that they believe you and award you with points if you tell them that you “Bzz”d about a certain product.
Along with all these different ways of product marketing, you can also send pictures, videos, and even links to a blog post you might have done mentioning the free product you got.
Lastly, you will periodically receive invites to participate in quick, short, online surveys that can also add points.
What do I get?
The prime thing that you get with BzzAgent is the product that you´ll have to review, which is completely free.
An important thing is to know that BzzAgent works with big, well-known brands like L’Oréal, Nestle, Purina and Proctor & Gamble, so in the beginning you might get products from smaller brands, but as you build up your BzzScore, the products you will be getting will be better and more in quantity.
Along with campaign products, you will be adding up points for MyPoints.com, which is website that BzzAgent partnered with to offer its members the possibility of exchanging their points for extra rewards in the form of gift cards. The variety of gift cards is huge and includes popular retailers and restaurants.
First of all, BzzAgent´s platform is great, and the website is visually interesting. It has a friendly design and, because they work alongside social media, they keep all their community pages up to date, which is extremely rare for market research panels.
This also means that customer support works great and is always active to every inquiry you might have about activities, campaigns, or issues that might have stumbled upon your way.
Secondly, BzzAgent won´t lower your score just because you wrote a bad review. In fact, they encourage you to do so if you truly did not like the product. After all, what they are after is the conversation that your product post will generate more than the post itself.
Also, if you do not want to participate in certain campaign that you were invited to because you ended up not liking it, they won´t judge you for that. Just let them know what you think and you will soon be receiving an invitation to another campaign.
Likewise, quantity is never better for BzzAgent, which means that just because you post a picture seven times through your Instagram, you won´t be getting a higher score. They really value honesty and high standards when making the campaigns, and that is something to praise these days.
Additionally, the people at BzzAgent like to keep it fun and lighthearted, so they added an “achievement” feature that are little extra rewards you can get by unlocking them as you use the platform. These are things like “1st BzzReport,” “10th Tweet,” “Exceptional Photo,” and many others that include some secret ones! Isn’t that fun?
As stated in the section above, you will also be able to gain a MyPoints score for everything you do: activities, surveys and visiting the FrogPond, which is basically a website provider that will link you to new websites that you can later review through a survey. All of these points can be exchanged for gift cards through your MyPoints account.
Lastly, BzzAgent is all about social networking, so if you are into that world, you will find this website delightful as you will need to keep your Twitter, Facebook and Instagram (at the very least), updated and active.
With BzzAgent, it might take a while and some endurance to get the site going. You will have to connect all your social media accounts with your BzzAgent membership if you really want good results, and because the more active you are, the more frequent the products, you will have to work hard to build up a great, worthy score.
Another deficiency is that users have experienced lower quality in campaigns and the products they receive over the years, claiming that a few years ago, campaigns were more frequent and would send items that were really worth the effort. I guess this will depend on what you like and which products you receive.
Finally, if you decide to receive the points you can get from participating in a campaign into a MyPoints account, you will also have to keep up to date with that one so it can stay active, allowing you to redeem rewards.
It is important to know that BzzAgent is a real, trustworthy website that offers great, free products to users in exchange for their honest opinion and some social media communication.
That being said, you will not make one penny with this site. BzzAgent will pay you with physical items and products, not with money, although you will be able to collect MyPoints score that can be exchanged for cash if you send your money via PayPal.
However, if you are not looking to make lots money, but to find a way to receive great products for free, and have fun along the way, BzzAgent might just be for you. It is an active, up-to-date website that is definitely worth the shot.